From the Digity Blog

Striking New Website and Identity for Cookie Cutter, Umbrella Services

  • By Alix Davis
  • 07 Dec, 2016

 Recently, we have been working closely with Cookie Cutter , Umbrella Services  to create a brand and build a website that truly represents their services. As a company providing modern umbrella services, CookieCutter needed their brand and website to be professional but also easy to understand while capturing their brand identity. Here at Digity, we were able to provide them with a new logo, strapline, and website to help boost their business.

The logo for CookieCutter consists of three Cs cut out of a rectangle paired with a friendly, engaging typeface to showcase the approachable nature of the brand. Opting for a bold burnt orange, this brand identity is representative of the quality of their work in that it stands out from the crowd. As part of their branding we have also created business cards which complete the professional face of the business.

The responsive website has been designed to be easy to use so that visitors can efficiently access the information they need. At the top is a navigation bar which clearly lays out different sections of interest and each page includes multiple opportunities to register with CookieCutter. Further down is a simple graphic to concisely summarise how an umbrella company functions. Finally, a section on how the company works also helps to answer many questions about the brand and the services they provide.

These elements of the branding and website all come together to produce a cohesive image of CookieCutter that is both reliable and trustworthy.

At Digity, our goal is to build  brands that are professional and stand out from the crowd while retaining your brand personality. If your brand could use a refresh or if you're starting from scratch, get in touch with us today.



Digity Blog

By Chris Lunn 18 Aug, 2017
GDPR is coming next May and it's been eye-opening for me to see just how much there is to consider to ensure you're fully compliant.

I've heard lots of comments about the fact that companies 'should be already doing all of this' and whilst I agree, the simply truth is, I can't think of many that actually are in full.  There's also quite a lot naivety about Brexit and the impact but the fact is, this is 100% happening.

We're getting close to appointing our official partner to help support clients so if you answer no to one or more of the below questions, get in touch and we'll let you know how we can help.

  1. Do you have a data protection policy?

  2. Does your team get regular data protection training?

  3. Is data protection covered in your company handbook?

  4. Regarding data storage, do you have an up-to-date document which outlines where the data is stored?

  5. Are all files (Excel/Word etc) which have contact data within them encrypted and protected?

  6. Are your personnel contracts compliant with GDPR?

  7. Do you have a documented process for handling subject access requests?

  8. Do you know exactly where your data is stored via 3rd party systems or applications i.e. MailChimp, Accounting System, CRM system etc?

  9. Regarding the systems you may be using which hold contact details, do you know if they are GDPR compliant?

  10. Do you have a clear audit trail for how people joined your mailing list?

  11. Do you have a clear unsubscribe mechanism on your marketing email communications?

  12. Do you have a documented process for how to handle a data protection breach?

  13. Is your office secured effectively to avoid anyone entering and stealing devices with data on them?

  14. Are your mobile phone and tablets secured effectively?

  15. Can you deactivate your mobile/tablet devices remotely to avoid data breaches?

  16. Do you have a data retention policy detailing how you will store data on an individual, how long for and what you'll do when you no longer need those details?

  17. Do you have a privacy statement and terms of use on your website?

  18. Do you have an up-to-date cookie policy on your website detailing what information you will be storing and for what purpose?

This list is the tip of the iceberg but if you've answered 'no' or 'not sure' to any of the questions above, we'd recommend getting in-touch to find out more about how we can help.  We have different specialist consultants to ensure you can soon answer 'yes' to all of the above questions & more which will come your way.  As the deadline closes in, demand will rise for these services so don't wait until the new year, get in-touch today.

Contact us to find out more about GDPR.
By Ellie McDaniel 08 Aug, 2017
Google Analytics tracks users and views to provide key insights into acquisition and behaviour flow, making it a very powerful tool for website owners. If you have installed Google Analytics into your website but haven't looked at the data, or do not understand what the data is telling you, this post is for you. 

Firstly we'll cover the key terms you'll need to understand and some of the key information you can extract from the Analytics tool. 
By Catherine Dove 04 Aug, 2017

Our Brighton office is buzzing with excitement as Pride approaches this weekend. Rainbows are everywhere, from banners and flags to buses and balloons, and so many small businesses are showing their support for this massive event.

Celebrating Gay Pride as a business is not a new concept, but it is something that is becoming more and more popular, as businesses become more comfortable being part of the celebrations and realise the benefits that can come alongside it.

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