We were delighted to learn this week that we've officially become a Silver Partner of Leadinfo. This status comes with great benefits, such as access to exclusive events and our beta group, in addition to a direct line straight into their talented team.

If you haven't heard of Leadinfo yet and you market/sell B2B, we need to talk. It's a fantastic product which helps identify which companies have visited your website each day - great for spotting new opportunities as well as old prospects re-engaging. One of the best features is the visitor recording they offer, enabling you to see how people are interacting with your website. It's helping clients validate their ad spend, make informed decisions on website improvements and understand what's working in their marketing mix.

Ironically this week, we also spotted our first referral from chatGPT which was great to see and if you're not yet looking into GEO (generative engine optimisation), get in touch to find out more.